How To Engage Your Viewers With Youtube Features

Posted on May 25, 2015
Youtube Views

https://www.youtube.com/watch?v=-OOhu_jAVfI No editing experience?  No problem.  Youtube has great added features to help bring your simple videos to life and create engagement.  Remember that engagement is key to the success of your marketing.  When you get a prospect to click a link, watch another video, subscribe to your channel, you are creating engagement and then building trust. In this video I show you how to add simple titles ...

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Use Evernote To Get Organized

Posted on May 25, 2015
Evernote

https://www.youtube.com/watch?v=_n4k-H7QfHY We are all on the search for that magic thing that will keep us organized.  A place to hold all our thoughts no matter where we are.  While are brains are amazing things, they can at times be foggy.  Introducing what I use, Evernote. Evernote is a cloud based note storage solution that helps you store, organize and share your information.  What I like about it is that it's across all platfo...

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Canada Posts Snap Admail is a Small Business Game Changer

Posted on May 22, 2015
Snap Admail

https://www.youtube.com/watch?v=xTm_hL36aE4 With Direct Mail being the #1 way to convert prospects into customers, Canada Post has provided a service that Small Business owners can really embrace.  It's called Snap Admail.  I took a look at the service and how easy it was to use in this tutorial.  Check it out for yourself.

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Use CLEF to double secure your wordpress website

Posted on May 22, 2015
Clef

https://www.youtube.com/watch?v=-iooClUKRBc I think this plugin for wordpress is brilliant and provides security and a time saver for you and your team who have to log into the website for posting new content. According to the wordpress extensions page, this is the description Clef provides easy-to-use strong two-factor authentication using smartphones. It replaces insecure passwords and cumbersome one-time codes with the beautiful Clef ...

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I call it the “Blue Dot Morning”

Posted on May 20, 2015

We've all been there, we wake up in the morning and just have no get up and go.  The morning mojo has moved on.  So what do you do?  For many (and me included), they usually run right for the coffee pot (or McD's drive-thru coffee).  Well this is a great way to wake you up, but what about your mood?  Does it really put you in a positive mood? Seeing as we easily spend at least $20 a week on coffee, I found myself a way to create a better ...

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5 Phases of Viral Marketing

Posted on May 1, 2015
5 Phases of Social Media

Listen to my thoughts on this topic I spoke about these phases in a recent workshop and it got me thinking to why many people get overwhelmed by social media marketing. It's my opinion and maybe you share the same view point that the majority of the stories you hear about social media success in the media is that of rare cases, however it gets blown up so much that we tend to believe that this is the norm.  In fact there are many ...

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How Google Can Ruin Your Business

Posted on April 8, 2015

https://www.youtube.com/watch?v=fwVCmHweMdk I know the title of this post seems a bit harsh, but I'm serious! Google is at it again with making changes to their search algorithm.  April 21st they will be changing it up so that only mobile friendly websites will get top priority on mobile searches. According to Google Webmaster Central Blog, 60% of searches are being done by a mobile device. So Google wants to make sure the results ...

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How To Know If You’re A Spammer

Posted on March 30, 2015
Spam Attack

You need to be able to rely on this list to give your audience what they want. NOT SPAM THEM.

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Social Media Design Cheat Sheet [Free Download]

Posted on March 26, 2015
http://www.bluecowcreative.ca/wp-content/uploads/2015/03/CheatSheet-fb.png

Trouble designing for social media? Well this cheat sheet guide should be helpful.

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Measure Your Video Effectiveness on Facebook?

Posted on March 13, 2015

I bet many of you didn't know you could measure the effectiveness of your videos on Facebook. What I mean is that Facebook is now providing analytics in your business pages on how people view your videos.  Take a look below. Now you're not only able to see if someone watches your videos, but rather how long they watch it, where they stop watching, if they came back to watch it.  This is a game changer yet again in digital marketing. ...

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